Visual Design
The Kinetic art of Carlos Cruz Diez
The Kinetic art of Carlos Cruz Diez
The project, developed on TouchDesigner, brings kinetic art into the digital realm through an interactive poster, inspired by the work of Venezuelan artist Carlos Cruz-Diez.
Drawing from his exploration of color, movement, and perception, the poster allows users to interact using sliders, that control the colors and the text, enabling the user to create different posters.
In homage of Cruz-Diez’s discourse, certain parts of the messages are only revealed through movement when certain colors align, turning the interaction essential, to fully read and perceive the artwork.
Drawing from his exploration of color, movement, and perception, the poster allows users to interact using sliders, that control the colors and the text, enabling the user to create different posters.
In homage of Cruz-Diez’s discourse, certain parts of the messages are only revealed through movement when certain colors align, turning the interaction essential, to fully read and perceive the artwork.